So, in August 2025, Google rolled out some pretty nifty updates to its AI Mode in Search, and honestly, it’s worth a gander if you’re the kind of person who juggles a million tabs looking for dinner spots or quick answers.
Here’s the lowdown: Google’s AI Mode now gets a lot smarter about personalising results based on your preferences, starting with stuff like dining recommendations. Think of it as a mate who actually remembers what you like on Little Bourke Street and helps you sort your Friday night plans without needing to scroll forever.
But it’s not just about recommendations. They’ve made it easy-peasy to share your AI search results with your friends using a new “Share” button. So no more copying and pasting links like a frantic group chat warrior.
Plus, this smarter AI Mode just landed in over 180 more countries and territories, as long as you’re using English. So whether you’re planning a weekend getaway across the ditch or chatting with mates overseas, this personalised experience is more widely available.
Why is this a bit of a game changer?
For starters, marketers, small business owners, or anyone stuck in the endless scroll can now get tailored insights quicker, imagine pulling up curated local eateries for a campaign shoot, or analysing trends for your shop without drowning in search results.
Or say you’re an event organiser syncing details with your crew: instead of emailing links back and forth, you just share your AI Mode’s personalised answers in one go. More time, less hassle.
The basics, neat and tidy:
Feature | What it does | Benefit |
---|---|---|
Personalised AI Mode | Search results tailored to your preferences | Find what you want faster, less scrolling |
Share Button | Easily share AI Mode links with friends | Streamlines collaboration and planning |
Global Expansion | AI Mode now in 180+ countries and territories | More people can get smarter search help in English |
There’s maybe a tiny part of me worried this might make us even lazier when it comes to search, but hey, if it gets the job done without the usual fuss, I’m all for it. Give it a whirl next time you’re planning dinner or just scratching your head over where to go next.